• Brand Strategy
  • Brand Naming
  • Brand Story
  • Brand Identity Design
  • Brand Book & Guidelines
  • Packaging Design

Cushions were made to be cuddled. Rugs were made for the kids to play on. And homes were meant to be lived in. That’s why Ollo is made to be lived with. Ollo design soft furnishings that bring a little bit of personality to any space. We were tasked with renaming the brand and designing the accompanying identity.

Owned by the same company as the higher end Baya brand, a key part of our work was to establish a narrative and identity that ensured separation between the brands. Ollo's more colourful and playful brand system does this very successfully, appealing to the style-conscious but budget-aware customer and creating clear distinction for the retailer.

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